YouTube CEO Neal Mohan has revealed the platform’s 2025 focus areas: boosting cultural influence, supporting creators, enhancing TV experiences, and integrating AI.
Also Read: 20 Years of YouTube: From Startup to Cultural Phenomenon
Mohan highlighted YouTube’s role in shaping global culture and its commitment to creator growth through ads, YouTube Premium, and brand partnerships. He noted that TV has overtaken mobile in US watch time, prompting YouTube to enhance interactive features for larger screens.
The platform is also advancing AI tools like Dream Screen and Dream Track to assist creators with automated visuals and sounds.
