Sluggish summer brings down forecast for tourism growth in Spain, as weaker-than-expected visitor numbers and rising travel costs slow the recovery of one of Europe’s top holiday destinations.
According to Spain’s Tourism Ministry, the country welcomed fewer international tourists this summer compared to earlier forecasts. High temperatures, inflation, and shifting travel trends affected visitor spending and length of stay. Officials said the slowdown forced them to revise annual tourism growth expectations downward.
The statement noted that sluggish summer brings down forecast for tourism growth in Spain after two years of strong recovery from the pandemic. While arrivals from key markets such as the UK, Germany, and France remained steady, spending per tourist dropped as travelers opted for shorter, cheaper vacations.
Hotel and restaurant owners across coastal areas reported mixed results. Popular regions like Catalonia and Andalusia saw strong weekends but weaker midweek bookings. Rural destinations, which had grown in popularity since 2020, also experienced fewer visitors this year.
Economists say the lower tourism forecast could slightly impact Spain’s GDP growth in the second half of the year. Tourism contributes around 12% to the national economy, making it one of Spain’s most vital sectors.
Meanwhile, the Spanish government is focusing on promoting sustainable tourism and attracting higher-spending visitors. Efforts are underway to extend the tourist season beyond summer by highlighting cultural, gastronomic, and eco-friendly experiences.
Industry experts believe that while demand remains strong, global economic uncertainty and climate factors will continue to influence travel decisions. They expect moderate improvement later in the year if energy prices and inflation remain stable.
In summary, sluggish summer brings down forecast for tourism growth in Spain, but officials remain hopeful that strategic initiatives and off-season promotions will help stabilize the sector in the months ahead.
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