In a surprising move, Facebook has quietly implemented a significant update to its content monetisation policy, leaving numerous creators and page owners suddenly demonetised. This wave of demonetisation comes despite many of these creators having no prior violations of community guidelines, causing confusion across the platform.
Over the past 48 hours, creators have reported losing access to vital revenue streams, including in-stream ads, reel ads, and photo post earnings. The lack of prior communication from Facebook has frustrated many, as they struggle to understand the reasoning behind these sudden changes.
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The new rules seem to be linked to stricter financial eligibility requirements, which have now made certain countries, including Pakistan, ineligible for monetisation. Creators must now link their accounts to specific countries such as the United States, the United Kingdom, or India, or face the risk of losing monetisation privileges. Even pages that meet content guidelines are being affected if they fail to comply with these updated financial policies.
To avoid permanent monetisation bans, creators are being urged to carefully review and update their financial details. This includes ensuring that bank accounts and tax details are from the same eligible country and verifying the accuracy of all documents. Creators who align their information with the new requirements may be able to restore their revenue options.