KUWAIT CITY – Kuwait has announced strict new regulations on the sale and consumption of energy drinks to protect public health. The rules include a minimum age for purchase, daily consumption limits, and restrictions on where these drinks can be sold.
The Health Ministry, led by Dr. Ahmed Abdul Wahab Al-Awadi, stated that the regulations aim to control the circulation of energy drinks across the country. A ministerial decision now enforces these measures, which cover age restrictions, caffeine content, and points of sale.
Under the new law, only individuals aged 18 and above can purchase energy drinks. Each person is allowed to consume a maximum of two cans per day, with each can containing no more than 80 milligrams of caffeine per 250 milliliters.
The law also requires manufacturers and importers to display clear health warning messages on all packaging. Additionally, advertising, promotion, and sponsorship of energy drinks are completely banned.
The sale and consumption of energy drinks are prohibited in educational institutions, including schools, colleges, and universities, as well as in government offices. Restaurants, cafes, grocery stores, food trucks, vending machines, and online delivery platforms are also restricted from selling these drinks.
Despite these strict measures, energy drinks may still be available in cooperative societies and certain parallel markets approved by authorities. The government emphasized that these regulations are part of a broader public health initiative to reduce risks associated with excessive caffeine consumption and related health issues.
Health officials said the move is necessary due to rising concerns about the impact of energy drinks on young people. Studies have shown that excessive consumption can lead to heart problems, sleep disturbances, and other health issues.
Authorities in Kuwait are now monitoring compliance with the law. Retailers and manufacturers who violate the rules may face penalties, and ongoing inspections will ensure public safety.
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With these measures, Kuwait joins other countries that are taking steps to regulate the sale of energy drinks and protect the health of citizens, particularly minors.
