The video “Rang Rasiya,” featuring Nirmala Maghani, is gaining attention online. Nirmala, an artist from Umerkot, Tharparkar, passionately pursues her music in her native Sindhi language.
The video blends breathtaking desert scenery with modern visuals, depicting an AI-generated Sindhi bride diving into deep waters and exploring the desert as she chases her dreams, alongside a contemporary character living beyond the desert.
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In the video’s caption, Ali Zafar shared the backstory of the project, explaining how he discovered Nirmala through a WhatsApp clip shared by Mian Yousuf Salahuddin.
Impressed by Nirmala’s voice and her determination to pursue music in a remote area, Ali Zafar wanted to create a unique video.
The rockstar mentioned that he used AI to add a fresh element to the project, a process that required careful attention and numerous revisions, but ultimately led to a satisfying outcome.
